Intent: demonstrate — Donor wall built for campaigns
Story-first donor layouts mix video, carousels, pledges, and QR plaques so development teams can activate sponsorships quickly.
| Spec | Detail |
|---|---|
| Length | 80 seconds walkthrough |
| Aspect Ratio | 16:9 wall + printable QR plaque cue |
| Platforms | Lobby display, gala projector, mobile microsite |
Scene-by-scene breakdown
- 00:04 Hero — Lead donor with lower-third and looping b-roll.
- 00:16 Carousel — Impact photos with captions and alt text.
- 00:32 Pledge strip — Running total, goal, and sponsor logo carousel.
- 00:50 QR plaque — Plaque overlay shows QR + short URL; phone preview appears.
- 01:05 Multi-donor grid — Filter by campaign, year, or level; ADA zoom shown.
Transcript
00:04 “Welcome donors and sponsors to a live, update-ready wall.” 00:16 “Every image ships with captions and alt text for accessibility.” 00:32 “Track pledges in real time and spotlight matching gifts.” 00:50 “Scan any plaque to jump to a mobile-ready donor story.” 01:05 “Filters and text scaling keep large lists readable in busy lobbies.”
Production notes
- Gear: 4K display + mobile capture; handheld macro for QR.
- Lighting: Edge light to lift plaques; avoid specular glare.
- Captions: Default-on; sponsor logos sized for 4K.
- QR: Print-ready vector; WCAG color contrast.
- CMS: Roles for advancement; weekly remote pushes.
CTA: Book a live TouchWall video demo to see your donor wall with your brand assets.
